Capabilities
Find the exact expertise you need
For the leadership team of a growing consumer brand. Structured like your C-suite, staffed by operators who've been where you are.
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Most-requested
Where DTC brands need help right now
By leader
Structured like your leadership team
Find the right expertise the way you'd find the right hire — by the seat on your org chart.
Leadership
CEOStrategy, fundraising, and the calls only the founder can makeOverviewFundraising
Seed through growth — pitching, structuring, and closing the round.
M&A
Buying, selling, and integrating — from first conversation to close.
Business Strategy
Build a plan to achieve your one, three, and five year objectives.
Executive Coaching
A second voice in the founder's head when the decisions get hard.
Marketing
CMOBrand, demand, creative, and lifecycleOverviewBrand Marketing
Positioning, identity, and the long-game work that compounds into pricing power.
Performance Marketing
Paid acquisition at scale — Meta, Google, TikTok, and the measurement behind them.
Influencer / Affiliate Marketing
Creator programs, affiliate platforms, and the paid-creator economy that actually works.
Organic Social Marketing
Building an audience on TikTok, Instagram, and wherever the attention is this quarter.
Retention & Lifecycle Marketing
Lifecycle, email, SMS, and the mechanics of getting a customer to come back.
Creative Production
The thinking behind the ads — positioning, angles, and creative that converts.
Operations
COOSupply, logistics, CX, and the systems underneath the businessOverviewRecruiting & Talent Acquisition
Sourcing, closing, and building the pipeline that keeps the business moving.
Supply Chain
Sourcing, logistics, inventory, and the physical flow of goods.
People Ops / HR
HRIS, benefits, performance, and the systems that scale from 20 to 200.
Logistics & Fulfillment
3PLs, freight, returns, and the operational backbone of a physical business.
Customer Experience
Support, CS tooling, and the experience that turns a one-time buyer into a fan.
Omnichannel
CRODTC, retail, marketplace, and B2B in one customer journeyOverviewDTC E-commerce
Shopify, checkout optimization, merchandising, and the direct channel economics.
Amazon / Marketplace
Seller Central, Vendor Central, Amazon Ads, and the brands that figured it out.
Retail / Wholesale
Selling into retailers — from your first buyer meeting to a national program.
Partnerships & B2B
Channel partners, corporate gifting, and the B2B plays that hide in a DTC business.
International / Expansion
EU, UK, Canada, Australia — entering new markets without the common own-goals.
Product
CPOR&D, sourcing, packaging, and regulatoryOverviewProduct Development / R&D
Product, engineering, and research — the build side of the business.
Regulatory & QA
FDA, FTC, state regulators, and the QA systems that keep you out of trouble.
Packaging & Design
Primary, secondary, unboxing, and the packaging decisions that compound into brand equity.
Sourcing
Factories, suppliers, co-mans, and the contracts that determine whether you have a business.
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