About

Nik Sharma is a consumer brand operator, investor and advisor. He was formerly the Founder and CEO of Sharma Brands, a leading growth and strategy firm that helped consumer brands scale from launch to hundreds of millions in revenue. Sharma Brands was acquired on October 1st, 2025. Known as “The DTC Guy,” Nik has built a reputation as one of the most influential operators in modern commerce, blending deep brand storytelling with performance-driven marketing. Through Sharma Brands and his other ventures, Nik has worked with and invested in over 100+ companies across consumer and software—helping brands like Feastables, Lemme, Cadence, Jolie, Eight Sleep, ARMRA, and SET Active craft go-to-market strategies that convert awareness into profit. Beyond his agency, Nik hosts Limited Supply, a top-ranking podcast in the DTC and eCommerce world, and writes a weekly newsletter to over 100,000 readers, breaking down the tactics, strategies, and frameworks behind the fastest-growing brands. His insights have made him one of the most respected voices in digital marketing and entrepreneurship. As an operator, investor, and creator, Nik’s work sits at the intersection of brand, growth, and media—powering the next generation of consumer success stories.