Daniel Jelinek

Guys, just a bag of giving - it was a 30-minute call that went into 45 minutes. He didn't really care about time. He didn't clock in by the minute. I really appreciate having this call with him. I can't wait to break into Q4 because of all the great ideas he's given me today.

Really enjoyed my session with Daniel. I come from a creative background and wanted to get a better understanding of the paid media side, and how to connect creative decisions to what’s actually happening in the data. Daniel was super generous with his knowledge and walked me through real examples from accounts he’s worked on. We talked about new customer acquisition, incrementality, audience fatigue, how he thinks about TOFU/MOFU/BOFU creative, and why you can’t always judge different types of creative by the same metrics. A lot of things clicked for me during the conversation. I especially appreciated that it never felt like a lecture. We were just talking through problems, looking at examples, and bouncing ideas off each other. I left with a much better understanding of how a media buyer thinks and a bunch of things I want to dig into further. Definitely recommend Daniel if you’re trying to get better at paid media or understand how creative and performance actually work together.

Daniel came fully prepared with resources that were spot on for exactly what I needed. We covered a ton of ground, from how to structure my creative team to the systems and tools that hold it all together. I left the call with a clear roadmap instead of a pile of open questions. Easily one of the most useful calls I've booked. Highly recommend.

Great call , very helpful and shared really cool and practical insights!!!