CEO @ Fracture. I built an 8 figure DTC brand from scratch and sold to PE
New Mentor
5.0
I co-founded Fracture with the mission to reinvent the way the world prints and frames their favorite digital photos. 15 years, 11 million prints, 1.5 million customers, and $130M+ in total sales later, I've been incredibly humbled by the journey. Technically my job title says "CEO" but we all know the real work entails so much more. From customer support to manufacturing to new product development and everything in between, I've had a chance to touch it all and I've learned so much. I'd love to share my experience with you so we can grow together.
- Co-founded company right out of college in the middle of the Great Recession (2009) - Raised $2M from friends and family, angel funds, and early stage VCs - Grew company to $25M+ while being consistently profitable and cash flow positive - Generated world class gross margins (80%) - Built vertically integrated manufacturing and fulfillment operation from the ground up - Sold to top tier PE (Summit Partners) in 2021
Austin P
Abhi was great! I've been struggling with compensation for my team and he talked me through some great ways I could go about fixing the problems! Really appreciate his time.
30 minute call