About

Jasmine Rayonia served as the Director of Growth Marketing at Brooklinen, the leading e-commerce disruptor in the home essentials space. Since joining Brooklinen in early 2018 as one of its earliest hires, Jasmine led the growth marketing team responsible for scaling Brooklinen’s brand presence both online and offline, including pioneering their TikTok presence and driving impactful subway advertising campaigns to engage captive audiences. With 8+ years of experience across ad tech and retail industries, Jasmine has navigated the evolving landscapes of creative strategy, measurement, and financial discipline to drive growth. She now focuses on helping brands achieve similar success through holistic growth strategies centered around authentically connecting with consumers.