Jacob Posel
AI Consultant at Google & Founder of Stealth Startup
About
Jacob Posel is a technical visionary operating at the frontier of e-commerce and artificial intelligence. Currently serving as an AI Consultant at Google and the founder of a high-growth stealth venture, Jacob’s work focuses on the practical application of agentic workflows and generative AI to solve complex business problems. He is widely recognized for his tenure as the Director of AI at Common Thread Collective (CTC), where he transitioned the agency into an AI-first operation, building the internal infrastructure required to manage creative strategy and ad production at a massive scale. With a background in software engineering and academic roots in machine learning, Jacob bridges the technical gap between data science and marketing performance. He is a pioneer in "Human-Obsessed AI," advocating for systems that augment human creativity rather than replace it. His expertise spans from fine-tuning image models like Flux to building autonomous "go-to-market" agents that synthesize sales data and customer feedback into actionable growth strategies. Having worked across warehouse logistics, inventory management, and 9-figure growth marketing, Jacob provides a unique blueprint for brands looking to leverage technology as a primary competitive advantage. How Jacob Can Help: 1. How to build and deploy autonomous AI agents that act as your internal go-to-market and research team. 2. How to integrate generative AI (image and video) into your creative operating system to 10x production volume. 3. How to architect custom data pipelines using LLMs to turn unstructured sales and review data into strategic actions. 4. How to automate low-leverage operational tasks to increase team productivity by 25% or more in 30 days. 5. How to build the technical foundation required for long-term AI enablement within an e-commerce or DTC organization.
Experience
Founder at Stealth Startup
Scaling a new venture focused on the intersection of agentic AI and operational business infrastructure.
AI Consultant at Google
Advising on the deployment and strategic application of cutting-edge AI models for enterprise and developer ecosystems.
Director of AI at Common Thread Collective
Engineered a 25% teamwide productivity boost in 30 days by implementing autonomous agents and custom AI workflows.
Senior Software Engineer at Common Thread Collective
Architected end-to-end systems integrating logistics and inventory data for 9-figure brands to drive marketing efficiency.
Links from Jacob
Meet CTC's First AI Bot
This episode of the Ecommerce Playbook podcast features a unique exploration of Generative AI in the modern retail landscape. Host Taylor sits down with Jacob Posel, who enters the show as a simulated AI bot before revealing the reality of his human role as an innovator in creative strategy