Irv Briscoe
Senior Marketing Advisor | Managing Director @ BWdB
About
I lead a global organization of onshore, nearshore, and offshore resources that supports account delivery for some of the world's most renowned brands, such as Renesas Electronics America, PNC Bank, Horizon Therapeutics, Preferred Hotel Group, Novartis, Panera Bread, General Motors Financial, KeyBank, Exact Sciences, Valvoline, Takeda, Citi Bank, GSK, Pfizer, U.S. Bank, and more. With over 14 years of experience in the advertising industry, I am responsible for my team's cost and profitability, sales opportunities, account management, and organizational structure. With a passion for problem-solving and technology, I have successfully led the implementation of new technologies to enhance customer engagement for these companies. I have expertise in user experience design, web development, and mobile application development, and I leverage these skills to deliver innovative and effective solutions. I also champion the career growth of my resources and foster a culture of collaboration, excellence, and diversity. My mission is to provide value-added, high-quality services that exceed my clients' and stakeholders' needs and expectations.