MentorPass
Fred Hart profile picture

Fred Hart

Brand/Creative Strategist for Dr. Squatch, Monster Energy, Nestlé, KraftHeinz

New Mentor

About

Fred Hart is an award-winning brand strategist who transformed over 137 CPG brands, generating an average 54% YOY sales increase for clients. After scaling Interact from 4 to 30 people with offices in Boulder, NYC, and Austin, Fred launched Hart Brands with an innovative "open source agency model" that builds bespoke creative teams for each project. His work with brands like Nestlé, KraftHeinz, Dr. Squatch, and Monster Energy is guided by his philosophy: "People before products. Ideas over imitation. Challenge categories, not consumers." Here's how Fred can help your brand: 1. Develop breakthrough brand strategies 2. Create high-impact packaging design 3. Build custom creative teams for specific needs 4. Align design with business objectives 5. Navigate CPG growth with "Trojan horse positioning"