Elliot Mustoe
Former VP of Growth at Brooklinen & Miracle Moo
I help DTC brands scale from 7 to 9 figures with multi-channel growth strategies and brand expansion
Elliot Mustoe’s Biography
Elliot Mustoe is a growth strategist who helped scale Brooklinen from low 8-figures to well into 9-figures over 5+ years, growing the team from 20 to 200 employees. At Brooklinen, he managed 7-figure marketing budgets across multiple channels and led their pillow sub-brand launch, securing Walmart distribution and achieving 8-figure revenue. More recently at Miracle Moo, Elliot generated $1M in TikTok shop sales in just 6 weeks while managing creative, packaging, and influencer strategies. Here's how Elliot can help your brand: 1. Develop scalable multi-channel growth strategies 2. Launch and scale new product lines 3. Navigate retail partnerships and distribution 4. Optimize TikTok and social commerce 5. Bridge strategy and operational execution
Reviews
Christian A
Elliot taught me so much about influencer marketing and TikTok shop. It was eye opening!
Liam F
Experience
Growth Marketing at Miracle Moo
Led all growth, marketing, and product initiatives excluding supply chain and finance. Generated $1M in TikTok shop sales in just 6 weeks through innovative social commerce strategies. Directed creative development, packaging design, and managed high-performing paid influencer campaigns that significantly increased brand visibility and sales.
Growth Marketing at Brooklinen
Scaled company from low 8-figures to 9-figures while growing from 20 to 200+ employees. Managed 7-figure marketing budgets across multiple channels, and led successful pillow sub-brand launch achieving 8-figure revenue with Walmart distribution. Reported directly to CEO with full P&L responsibility including product development, merchandising, and customer service.
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From $144· Mentoring Session
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