Ed Kolovson
Senior Directo @ OLIPOP - CPG Data | Channel Strategy | Innovation | Storytelling Expert |
I will help you better understand your customer and tell your story with powerful data.
Ed Kolovson’s Biography
Senior Director of Category Planning, with deep experience in the food & beverage industry. I specialize in category planning, channel strategy, forecasting, innovation, and syndicated data analysis—leveraging SPINS, Nielsen, Shopify, and Numerator to unlock growth with 15+ brands and categories.
Reviews
Patrick P
Ed feels like a hidden gem on here. He provided super tactical advice for customer data, DTC strategy, subscription strategy (major insights here), and retail strategy. It is hard to find someone with so much hands-on experience that is still connected to the day-to-day actions that brands should take. Made immediate changes to our DTC marketing after our call. 10/10 would recommend.
Yoni S
Ed has deep experience in the ins and outs of CPG and equally strong expertise with data analytics of all types. And he's also a super nice guy!
Eli W
Ed is a true forecasting and data genius!
Blake S
Dhruv T
Publications
![[YouTube] Why DTC Brands Shouldn’t Ignore Retail](https://img.youtube.com/vi/zC-0bsYN9OY/hqdefault.jpg)
Frequently asked
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Booking policy
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Code of Conduct
No Pitching
Privacy and Confidentiality
Professionalism
From $144· Mentoring Session
Bring what's keeping you stuck. Leave with a plan.