About

Experienced Social Media Marketing Specialist with a demonstrated history of working in the social media industry. Skilled in Final Cut Pro, Social Media, and Editing. Strong marketing professional persuing a Bachelor of Arts - BA focused in Public Relations, Advertising, and Applied Communication from University of Southern California. Launched @Blossom and @SoYummy on TikTok. Growth Strategist for @boohoo and @dreampops on TikTok. Helped launch @puma, @balmain, @nyfw, and more on TikTok.

Experience

TikTok Creator

Creator in the comedy niche with over 2.3 million followers, producing content that has generated 400M views and 42M likes. Represented by CAA.

Founder at Cosette Rinab LLC

Manage social media accounts and created social content for daily postings across celebrity and high-profile brand accounts.

Social Media Manager, TikTok at First Media (past)

Launched pages for Blossom and So Yummy on TikTok and grew the pages to a combined 3M+ followers, posting every day and optimizing content for TikTok.

Social Media Insider at Teen Vogue

Create social postings from my accounts to promote events. Create data-driven reports based on community engagement and response to give insight to editorial team.

Performance Marketing at hint (past)

hint is a refreshing alternative to sodas, juice and other sweetened drinks and it tastes great! We are on a mission to help the world live a healthy lifestyle, both by offering our all-natural products for consumption, and by supporting other healthy initiatives. Apparently we have struck a chord, and our water is popping up in all sorts of places such as Time Magazine, the Academy Awards, on Grey’s Anatomy and in the hands of fans such as John Legend, Steven Spielberg and Charlize Theron. hint was named one of the "15 Startups You Need to Know for 2015" by Forbes.

Links from Cosette

Want A Million TikTok Followers? Just Hire This 20-Year-Old

How TikTok Won A Surprise Legal Victory To Stay Alive—And Recruited A 21-Year-Old College Student To Help

How this influencer took on Trump’s TikTok ban, and won

TikTok Is Coming For New York Fashion Week

Q&A with USC TikTok creator Cosette Rinab

4.8

Robbie B

Amazing advice on growing tik tok presence -- with actionable next steps. Even coordinated a meetup in LA. Lots of discussion on how to execute a creator day to get creators excited about your brand. Talked about Dream Pop case study. Connected to a solid group of creators, and very good ideas around content to test out on our tik tok channel!

Isaac H

Cosette brought more value in one call than I’ve ever seen a mentor do. Beyond impressive, professional, and a true expert in her field. Couldn’t recommend her enough!