Blake Driver
Co-Founder & Director of Marketing, Advisory Marketing
About
Blake Driver is a seasoned marketing strategist and co-founder of Advisory Marketing, where he has helped scale a wide variety of DTC brands. Blake manages over $50M per year in ad spend with over a decade of hands-on experience in digital marketing, Blake specializes in performance media buying, creative strategy, and data-driven growth for early- and growth-stage consumer brands. Blake’s expertise spans paid media, brand storytelling, and holistic marketing operations-making him a go-to mentor for founders navigating the complexities of Shopify, omnichannel GTM, and high-velocity testing. He holds an MBA from Concordia University Irvine and a BA in Business Administration from Cal State Fullerton. Blake’s approach is rooted in actionable insights and rapid experimentation, ensuring founders achieve measurable results across acquisition, retention, and brand equity. How They Can Help: 1. Scale DTC brands across Shopify and retail channels 2. Optimize paid media and creative testing for profitable growth 3. Develop data-driven GTM strategies for SaaS and consumer startups 4. Build high-converting content and brand storytelling frameworks 5. Mentor founders on agency operations, hiring, and team building
Experience
Co-Founder & Director of Marketing
Advisory Marketing (2020–present)
Director of Marketing
Root Marketing, Inc. (2015–present)