Creative Director for Shannon Sharpe's media brand and founder of Create Scale, here to sharpen consumer brand positioning and paid media.
Consumer brand founders who need a clear positioning and messaging strategy
Early-to-growth DTC brands stuck on creative direction
Marketing leaders who need a paid media and full-funnel growth plan
Austin Sutor is the Creative Director at Shay Shay Media, Shannon Sharpe's media brand, and the founder of Create Scale, a strategy-led creative studio that helps brands build, launch, and scale through brand positioning, creative production, and full-funnel paid media. He works as a fractional CMO for consumer brands, sitting where content, paid media, creator strategy, and brand positioning meet. Before Create Scale, he co-founded House of Dreamr, a fashion startup with a nonprofit arm, and he writes Building That Brand, a newsletter on brand strategy and creative direction. His strongest categories are beverage, fashion and apparel, wellness, and creator-led brands. He is also a rising B2B brand and marketing creator with 30k+ followers on Instagram. Bring your brand context, your current assets, and your questions. He pressure-tests the strategy and gives concrete direction, not media-buying-for-hire. Book a call with Austin to: 1. Sharpen your brand positioning and messaging before you spend on paid. 2. Set creative direction for content that actually performs on paid media. 3. Build a full-funnel growth plan across content, paid, and creator channels. 4. Pressure-test a launch strategy for a new consumer brand or product. 5. Get fractional-CMO input when you're stuck on creative or paid.
Shay Shay Media
Creative director and strategist at Shay Shay Media, Shannon Sharpe's media brand.
Create Scale
Founded a strategy-led creative studio that helps brands build, launch, and scale through positioning, creative production, and paid media.
House of Dreamr
Co-founded a fashion startup with a nonprofit arm.
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