Ashton Wall

Oversee a team of 35 including social media marketing, influencer marketing, performance marketing, customer service department and e-commerce department.

• Manage multi-million dollar retention, activation, talent, content, and acquisition budget • Oversee global paid search, paid social, affiliate program, referral program, email program, influencer referral program • Strategic partner to organic social team, web group and licensing division

• Lead 12 person marketing team and all agency relationships • Manage multi million-dollar acquisition and retention budget • Oversee all paid search, display, paid social, email marketing, content marketing, branding • Improve LTV/CAC ratio and ROI for all campaigns via rigorous A/B testing