Ashton Wall
Building stories, not stores
About
Influencer Marketer + Agency Owner powering the influencer strategy of incredible brands like O.P.I., Youth to the People, Milk Makeup, Wella, and more. Ex Seed Beauty (ColourPop Cosmetics, Kylie Cosmetics, KKW Beauty, Fourth Ray Beauty, SOL Body),
Experience
Head of Marketing @ ColourPop Cosmetics
Oversee a team of 35 including social media marketing, influencer marketing, performance marketing, customer service department and e-commerce department.
Director, Performance Marketing @ ColourPop Cosmetics
• Manage multi-million dollar retention, activation, talent, content, and acquisition budget • Oversee global paid search, paid social, affiliate program, referral program, email program, influencer referral program • Strategic partner to organic social team, web group and licensing division
Director of Marketing @ Vestiare Collective
• Lead 12 person marketing team and all agency relationships • Manage multi million-dollar acquisition and retention budget • Oversee all paid search, display, paid social, email marketing, content marketing, branding • Improve LTV/CAC ratio and ROI for all campaigns via rigorous A/B testing
Links from Ashton
5.0
Brittany P
Ashton was extremely helpful. We really enjoyed our conversation and looking forward to booking again! Thank you!
Cody P
Blown away by Ashton's expertise with earned media!!!!! She is for sure a super genius.