About

I'm an author, speaker, and Co-founder & Chief of Strategy Motto, a leading brand transformation company for rule-breakers and game-changers. We work in three areas of business: leadership, culture, and brand. Alongside my co-conspirator Sunny Bonnell, we inspire a new kind of leadership thinking which we share in our unconventional book, Rare Breed: A Guide to Success for the Defiant, Dangerous, and Different. Together we empower leaders and teams for major brands like Google, Microsoft, Hershey’s, Twentieth Century Fox, the NFL, Virgin, Blue Sky Studios, USA Today to defy norms and create Ideas Worth Rallying Around®.