Val Geisler is ridiculously obsessed with email, and for good reason. As the founder and Chief Email Officer of Fix My Churn, Val and her team care deeply about the biggest problem plaguing subscription-based brands: how do we get customers to stick around? Turns out there's more to that than just a great product. Corner her on Twitter (@lovevalgeisler) and ask her just that and you'll likely get an earful. Or simply head to fixmychurn.com to get some ideas flowing right now.
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