Mark Rushmore
Co-Founder at SURI | Sustainable Rituals
About
Mark Rushmore is the Co-Founder of SURI (Sustainable Rituals), a wellness and personal care brand redefining sustainability through high-design, eco-conscious products that people genuinely love to use. He has raised three investment rounds (Pre-seed, Seed and Series A) with leading consumer VC investors including JamJar, V3 (Verlinvest), DMG and Salica. Available in Goop, Erewhon, Best Buy and Target in the USA and Boots and Currys in the UK, the number one best seller on Amazon UK and with a fast-growing DTC business, Mark leads SURI's commercial activities. With a background spanning major FMCG companies and brand experience agencies, Mark brings a rare blend of commercial acumen, creative leadership, and mission-driven entrepreneurship. Prior to Earlier in his career, Mark co-founded and exited zerotwonine, a creative agency working with global brands to craft immersive customer experiences. He also held key marketing and category strategy roles at Procter & Gamble and Kellogg’s, where he worked on household names including Gillette, Pantene, and Pringles. How Mark Can Help: 1. Build and scale consumer brands from zero to 8 figures in a combination of DTC, Amazon and Retail channels in the USA and UK. 2. Develop marketing strategies that blend creativity with commercial results 3. Lead cross-functional teams through product innovation and brand storytelling 4. Navigate startup fundraising through to Series A and partnerships with mission alignment 5. Expand D2C and retail presence in competitive wellness markets
Experience
Co-Founder
SURI, May 2021 – Present
Co-Founder & Managing Director
zerotwonine GmbH, Jan 2014 – Jan 2019
Links from Mark
How Mark Rushmore Scaled SURI to £24M a Year in Just 3 Years
Mark Rushmore didn’t just co-found one of the most disruptive brands in oral care, he’s engineered a masterclass in sustainable DTC growth. In this episode, we unpack the wild journey from managing Pringles at P&G to building SURI, the electric toothbrush brand doing £24M+ in just over two years. Mark shares how a list of life goals, a chance meeting on a speedboat, and a bet on sustainability turned into a category-defining business. Whether you’re scaling a DTC brand or thinking about your next move, this is the blueprint for building something with staying power — and impact.
5.0
Ahmed M
mark have a lot of experience he helped me alot