Temilola Agbede
DTC & Digital Marketing Expert | e-Commerce | Fractional Marketing Leader for Consumer Brands
About
I'm Temi and I help consumer brands escape the Meta dependency trap by building marketing strategies that drive growth today while creating lasting brand equity for tomorrow. Things Temi can advise on: *Profit-first growth strategy - Shifting from revenue-chasing to sustainable unit economics (LTV:CAC optimization, P&L management) *Multi-channel acquisition diversification - Reducing platform dependency across Meta, Google, TikTok, Amazon, and emerging channels *Full-Funnel Customer Journey Strategy: From consideration, acquisition, CRO to retention/loyalty. *Conversion rate optimization - Full-funnel customer journey mapping, site UX improvements, and A/B testing that drives 20+ basis point lifts *Email & SMS revenue growth - Advanced segmentation, lifecycle automation, and retention strategies *Loyalty & subscription programs - Designing systems that increase LTV *Amazon & marketplace expansion - Growth tactics for Amazon, TikTok Shop, Faire, and retail partnerships (Ulta, Target, Nordstrom) *Brand positioning & messaging - Storytelling frameworks that convert across all touchpoints while building lasting equity *Marketing team & agency management - Building teams, RFP processes, vendor selection and tech stack optimization -Executive communication & budgeting - Presenting marketing ROI to C-suite/Board, securing budget increases, and quarterly/annual planning MY BACKGROUND: 15+ years scaling consumer brands from growth startups (S'well, Love Wellness, Dropps) to Fortune 500 (Estée Lauder) through major market transitions-- including navigating the shift from growth-at-all-costs to sustainable strategies where brand building and authentic customer relationships drive results.