MentorPass
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Peter Bacon

Chief Marketing Officer | Driving Brand Growth through Data-Driven Performance Marketing and Strategic Leadership

Super Mentor

5.0

10+ sessions

About

I’m a growth-focused CMO with 15+ years of experience scaling DTC brands across fashion, jewelry, and lifestyle. Currently leading marketing at Compound Studios (Clocks + Colours / Vitaly), I oversee performance, retention, creative, and e-commerce strategy. Previously, I served as VP of Marketing at JAXXON, where I helped drive significant growth and profitability. I also founded a media production company that supports top lifestyle and DTC brands. My expertise lies in building brands that convert—combining storytelling, data, and a full-funnel approach. From Meta ads and Klaviyo flows to UGC and TV, I focus on strategies that deliver measurable results. If you’re a founder or marketer aiming to scale, refine your strategy, or troubleshoot challenges, I’m here to help.